Steps to Maximize your Wireless Network Security

Steps to Maximize your  Wireless Network Security.We emphasized so many times we are living in an interconnected world and it is a fact we take for granted. This increasing level of connectivity between us and our devices implies not only a greater degree of physical mobility for us, but also the possibility to access the Internet in most places in the world.

It is a fact that more user-friendly technology applications increase the chances of more missutilization. Its best example is the Wi-Fi connection it is totally made easy for its users to use in computer, portable media player, mobiles, video games along many other wireless devices which you want to use without cables. This modern world’s trendy applications made lots of things easy from the traditional networking services. But as you get easy access hacking also becomes more easy for bad guys.

Hacking chances even increase more when you want to share your Wi-Fi access with your friends for long. Young generation will love to use Google TV dongle for watching YouTube videos with friends by logging in the same network instead of using YouTube’s iOS and Android apps to bring clips together and collect them for TV screen.

Though some developers have find out few clever apps to share password with secured strategies but nothing seems as effective as to stop hackers or abandon them completely. what we really require is a different Wi-Fi security approach. Instead of strengthening security reasons more hacking tools and software are increasing day by day.

Here is a good news that we can secure our home network. The secure strategy will not only prevent others from stealing your internet but also control hackers to computers through wireless network. There are some simple steps that can help you to secure your wireless network easily.

 1.OPEN ROUTER SETTING PAGE:

Access your wireless router’s settings and enter the correct user name and password for the router Or else you can find manuals from Google for most routers online.

 2.DIFFERENT PASSWORD FOR ROUTER:

To secure your Wi-Fi network you need to change your default router’s password to achieve more security. So that others can’t easily access the router. Change your password from admin settings on your router’s setting page.

3.CHANGE NETWORK’S SSID:

SSID or wireless network name of your wireless router is always pre-defined so it can be a weak point for security point of view. Never use your name, personal information, home address for SSID name. Most of the time hackers use scanning tools which are available freely to find all available wireless networks in an area. When you set your SSID name then you can connect with the correct wireless network even if there are multiple wireless networks in your area.

 4.ENABLE NETWORK ENCRYPTION:

Encrypt your wireless signals to avoid your area computers from using your internet connection. Among several encryption strategies, WEP, WPA (WPA-Personal), and WPA2 (Wi-Fi Protected Access version 2) are most known methods.

If you want your wireless network to be enabled by an encryption, then open the wireless security settings on your router’s configuration page. It will help you to select which security method you want to select, For older devices, choose WEP, otherwise go with WPA2. Enter a security phrase to access the network by setting difficult procedure. Set complex pass phrase by combining letters, numbers, and special characters.

 5.ENABLE MAC ADDRESS:

All wireless devices have unique MAC adresss just as computers have internet access with specific IP address. You need to filter your MAC addresses to avoid spoofing. For MAC fliteration prepare a list of all hardware devices to connect with your wireless network. Go to administrative settings to find your MAC addresses by opening command prompt and typing in “ipconfig /all”, which will show your MAC address near the name “Physical Address”.

 6.REDUCE WIRELESS SIGNAL:

If you have a small living place then don’t go for high range wireless router. So change mode of your router to 802, 11g instead of 802.11n or 802.11b or else you can try different wireless channels. Place your router in a small box or wrap a foil around the router antennas to restrict signals directions. Even you can apply the anti Wi-Fi paint, which is developed by researchers to block accessing of your home network without setting up encryption of router level.

 7.UPGRADE ROUTER’S FIRMWARE:

Check manufacture’s site to ensure whether your router is running with latest firmware or not. You can find the version through router’s dashboard at 192.168.*.

8.SECURE WIRELESS NETWORK CONNECTION:

After filtering your MAC address you can add new settings to your computer or to any other wireless devices to be in touch with Wi-Fi network. By selecting the automatic connection option in your computer, you can protect your SSID entrance and every useful information during every time internet connection.

9.TURN OFF NETWORK DURING NON USE PERIOD:

Turn off your router when you are not using your computer for longer period. It not only save you from wireless piggy backers but also save your electricity.

10.WISE USE OF MAC ADDRESS:

When you are using any new device to connect with your network, there you need to find MAC address and add it to your router. But if you want to let a friend connect to your wireless network one time, its better to remove your friend’s MAC address from the router settings when he or she leaves your place.

So with these steps you can secure your Wi-Fi network and also can enjoy your as usual YouTube party with group of friends without any fear.

11. Choose a strong password for your network administrator

To set up your wireless router, usually you need to access an online platform or web page, where you can make modifications to your network settings.

As everybody knows, it is something normal to find a router with default credentials such as “admin” and “password”. And these default login credentials are not so difficult to break by a hacker.

Most changes we do on an online platform are things like setting a strong password for the wireless network or changing the network’s name, both changes being made to ensure a greater level of protection from online criminals’ malicious actions.

12.Disable Remote Access

Normally, you can access your router’s interface from a device connected to your network, but some routers allow access even from remote systems. To stop online hackers access to your router’s private settings, it is safe to disable this option in your router’s settings.

To make this change, access the web interface and search for “Remote access” or “Remote Administration“.

13. Keep your router’s software up-to-date

Consider your router’s software like any other software you have on your operating system. It may be your antivirus program or any other application running on the system. The router’s firmware, like any other software, contains flaws which can become major vulnerabilities, unless they are quickly fixed by firmware releases from the manufacturer.

The problem is that most routers don’t have the option to install the latest security updates and from time to time you need to check the official website for security fixes.

We must not forget that some of the worst security breaches came from security holes in unpatched programs and operating systems.

14. Make sure you have a good firewall

Some routers have their own firewalls that can help block hackers from accessing your computer.

In case your router doesn’t have such a firewall, make sure you install a good firewall solution on your system to watch for malicious access attempts to your wireless network.

These days, most people use the firewall solution provided by their operating systems, which is a good option. In case you are using a security software that contains a firewall, it is a good option to turn it on.

Oh! Why my Internet is Slow ?

15. Protect the devices that connect most frequently to your wireless network

Don’t leave any door open for online criminals!

Though you may have secured your router and your wireless network, you need to make sure you are not leaving any security breach that can be exploited by IT criminals. Therefore, follow some general and common sense guidelines to stay away from online dangers, like having the latest software availableinstalled on the system and the latest security patches downloaded to ensure no security hole or breach is left open to online predators.

Even more, check what devices connect mostly to your home network and make sure they have security software installed against the viruses and spyware.

And finally, use a specialized security software to protect your devices from financial and data stealing malware, cyber-criminals and malicious hacker servers.

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Making Money with Affiliate Marketing

As you browse the Internet, you’ve probably seen the term “affiliate” used somewhere in conversation. Affiliate advertising is when a company will pay you for hosting its advertisements on your webpage when they generate sales. For most affiliate programs, you would be known as the “publisher”. What is involved in order for you to make money with affiliate marketing?

Skills You Will Need For A Career In Digital Marketing

1. Niche – The first thing to keep in mind is the niche of your website. If your site is about computers and technology, then having a florist affiliated banner on your site could be less than ideal. You’re already driving traffic for your content. It only makes sense to sell content related material since the interest is already there.

2. Rules – Affiliate advertisers may have unique rules you must adhere to. For example, if you are bidding on keywords for advertising, many advertisers don’t allow you to use the company name in your bids. This means you’re not competing against the company you’re advertising for.

3. Adwords – Creating Google Adword campaigns for your affiliated advertiser could prove very beneficial, if you research keywords and budget your money wisely. This is where you create Adword ads in Google that use the affiliated link provided in order to get credit for a sale if one happens. Adwords in itself could be a boon or pit depending on your content and keyword value.

4. Banners – Advertisers will allow you to use a wide range of themed banners and sizes that best fit your website. These advertisers have strict rules regarding the coding of these banners and prohibit the editing of such.

5. Email – As well as having banners, advertisers provide email approved links you can add in order to create a marketing campaign. These links have been selected by the advertiser as approved methods and tested well in most cases.

6. Custom Support – Many affiliate agencies such as ShareASale.com allow publishers to create his or her own banner or linking method. As long as the link is featuring the advertiser’s content and is within the rules of use, a custom image or text can be used on your website or Adwords ad. This works exceptionally well if you’re advertisement is targeting a certain aspect of the company you are selling for.

7. Support Groups – There are many forums you can subscribe to that focus on helping you succeed at marketing in many forms including affiliates. Sites such as DigitalPoint.com have an excellent forum of successful individuals who share their knowledge on affiliate marketing and can help you in profound ways.

8. Free – One of the most attractive points of starting an affiliate account is that they’re free. It doesn’t cost you a dime to start your own affiliate marketing firm. The only money you will spend out of pocket is in ads created by using methods such as Adwords.

As with anything in life, the more effort you put into affiliate marketing, the more money you could possibly make. It may be difficult for beginners to find the best method of advertising that works for them, but determination and research can yield excellent results. However, this is not a get-rich-quick scheme and can take a lot of hard work and determination to be successful.

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Oh! Why my Internet is Slow ?

A slow Internet connection can be caused by any number of reasons. Below is a short list of some of the more common reasons your Internet connection may be slow. As mentioned at the bottom of this page, there is no magic program or tweak to increase your overall Internet speed, and reading this can help you know why.

Spyware

The most common reason your Internet may not be performing sufficiently could be due to spyware and viruses. Spyware interferes with your browser by taking over most of the attention of your Internet connection. It also keeps tabs on your keystrokes, which is why certain functions and actions may seem delayed. The more spyware infecting your computer, the worse the problem becomes. Make sure you have security software installed that can scan for and remove spyware.

Viruses

Viruses install computer codes (almost like a standalone program) and attempts to reproduce until it’s taken over your computer. The first sign of a virus is often in your Internet connection. This is because most viruses are sent via e-mail. The rate in which a virus multiplies causes extremely slow computer performance overall. Keep your anti-virus software running at all times.

Bandwidth hogs

Sometimes there’s nothing “bad” going on with your computer and your connection is still extremely slow. This could be caused by massive download or upload hogs running on your computer. If you’re uploading or downloading multiple files to a site or online storage, your bandwidth can be greatly reduced, causing a slower Internet connection. For programs like this, you can sometimes set a bandwidth cap in order to continue enjoying adequate Internet speeds.

Hardware

Every now and then, your modem or router is causing the issue. You can always restart your connection to see if the problem is resolved. There are also troubleshooting options with your provider. You may require a replacement for your equipment in order to solve the issue.

Slow Internet connection

If you are using a dial-up connection or a modem, this will be much slower than any broadband connection or connection you may be using at work or school. If you are using a modem, no matter how fast your computer is, the speed of the Internet will remain the same or very close and can cause some users to believe their computer is slow.

If a broadband connection is available in your area, and you would like a much more enjoyable experience on the Internet, we highly recommend getting it. See the broadband definition for additional information on this term and the broadband available.

Tip: If you are using broadband consider an alternative broadband solution if available. For example, Cable is much faster than DSL. Also, Cable companies such as Comcast offer boosts in some areas that can give your connection even more speed.

Your Internet connection may also be slow due to connection issues. You can perform an Internet speed test to determine if you are getting the speed you should be getting. If your download speed is significantly lower than the speed you should be getting contact your ISP and ask them to run a line test to determine the cause of the speed loss.

Note: Many connections (e.g. Cable, DSL, and wireless broadband) have a slower upload speed in comparison with the download speed. If you are having issues with uploading (e.g. doing a video chat) it is a slow upload speed and not the download speed.

Site or download

Depending on the web page or website you are visiting or the download you are receiving, your Internet connection may appear to be slow. The composition of the page or site, including text, images, and videos make a difference on how fast your Internet speed appears to be. 

A site such as Computer Hope, which is 90% composed of text documents loads faster than a website such as YouTube, which is mostly pictures and movies.

Downloading while browsing

If you or someone else in your house is doing more than one thing on the Internet, your Internet will appear to be slower. For example, if you or your kids are downloading a game, movie, music, or playing online games your browsing experience is going to be slower.

Slow computer

If the overall speed of your computer is slow or has performance issues with doing tasks such as watching videos, it may appear as if your Internet connection is slow. If you have another Internet device (e.g. a smartphone or tablet) that can connect to your Internet use it to test the Internet to see if is your Internet or computer having the problem.

The location of the web page you are visiting can also determine the speed of the Internet. If you are accessing a web page that is in a different part of the world, it will be much slower than a page that is hosted closer to your location.

Network or site maintenance

If your Internet service provider or the host of the website is performing maintenance on their network, computers, or network equipment, this can cause speed related issues.

Amount of visitors on a site

A server and website can only handle so many users at once. If hundreds, thousands, or millions of people are trying to visit the site at the same time, that page will be much slower and, in some cases, pages may not even respond or load.

Check your computer for a virus or malware infection. Internet speed can be reduced because viruses and malware are corrupting essential operating system files using up system resources (memory) that would otherwise be for Internet function.

How do I remove a virus and malware from my computer?

Third-party programs and tweaks

No matter how many web services or programs you see advertised, there is no magic program or tweak that is going to increase your actual overall Internet speed. 

There are some tweaks that can be done and some programs that can help with the speed of downloading certain files or increase your local network speed (not Internet). However, no software program will increase the overall speed of your Internet connection.

Some programs such as download managers can help get downloads faster by downloading bits of the downloaded file through different connections. However, this does not increase your Internet speed or browsing experience and will not work with all Internet web pages.

You or your ISP is under DoS or being attacked

Although not a common situation, a slow Internet connection can also be caused when you or your ISP is being attacked, e.g. a DoS attack. With a DoS attack, computers and routers become so overwhelmed with requests that it causes your connection to be slow or time out. If you believe you are under such an attack, contact your ISP for additional recommendations. If it is your computer that is under attack, one way to escape these attacks is to change your IP address.

Check with ISP for improved performance

Some broadband providers also offer different tiers of service. If your Internet has always been slow, call your provider and see if they offer a boost or business plan for increased speed.

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My Computer is slow. Why?

One of the best things about a new computer is the speed. It boots fast, opens programs like a dream and generally doesn't leave you checking your watch.

Nobody likes using a sluggish computer. Instead of banging your head against your monitor, here are 10 easy ways to speed up your Mac or PC.

Of course, the longer you use a computer, the slower it gets. It's tempting to buy a new computer or call a professional, but I wouldn't just yet. You can get back most of the speed with a few free methods. 

Speed up your startup

The most annoying computer slowdown for most people is startup. Even new computers can take a few minutes to start. After years of use, it can seem like hours.

Your computer spends much of that time starting third-party programs. Security software, printer software and driver updaters are just a few examples. The frustrating part is that many of these don't need to run at startup.

Autoruns is a freebie that can help reduce the load. It finds and disables unneeded programs so they don't slow you down. But it won't stop important startup processes, like security software.

Basic computer troubleshooting techniques

Startup Delayer is a good program if you want more control. You can tell what programs to start when. That way, they're not fighting for system resources.

If you have a Windows 7 or 8 computer, you might invest in a solid-state hard drive (SSD). These are much faster than conventional hard drives. It can bring your startup times to well under a minute.

1. RESTART YOUR COMPUTER.

Before you roll your eyes, consider there's a reason why this is the first thing your colleagues in the I.T. department tell you to do when you're having trouble. Certain applications experience “memory leaking”, the effects of which, after a while, add up to consume valuable resources (and thus, diminish performance). Rebooting gives your machine a fresh start and clears up any memory leakage-issues.

2. CLEAN UP YOUR HARD DRIVE.

Fresh off a reboot but still having problems? One of the best ways to make your Mac or PC run faster is to delete old files. While this process is easier said than done, there are a number of tools you can employ—that don't involve you manually clicking through thousands of files.Magican for Mac or CCleaner for PC are both programs that can help expedite what would otherwise be a pretty painful process.

One area you may not have considered tidying: your system’s language settings. Most computers come pre-installed with various alternative languages that you probably don't use, and yes, these too take up valuable hard drive space. Programs like Monolingual will go through and delete unnecessary language settings for you.

Daily hard drive maintenance and clean up will go a long way towards improving your computer’s speed and functionality.

3. UPDATE YOUR SOFTWARE.

Those reminder pop-ups can be annoying, but they serve an important purpose: updating your software and operating system will help everything work better. If you have a Mac, make sure you have the latest version of Mac OS X (Version 10.11 “El Capitan”) from the Mac App Store. If you're on a PC, download the latest version of Windows (Windows 10). The new versions of each operating system were designed to make older computers run more efficiently, so take advantage of the upgrade.

4. MANAGE START UP …

If booting up takes up most of your morning, then it might be a good idea to cut down on the number of apps you have loading at login. In all likelihood, there are at least a few unnecessary programs that you had no idea were running. (Even if you aren't actively using them, they can still eat up memory and other important resources.)

For Mac users, go to “System Preferences,” then “Users & Groups,” and click on your username. Under the “Login Items” tab, you can check only the applications that you absolutely need when you start up.

If you're on a PC, from the “Start” menu, type in “msconfig” in the search bar. Click the “Startup” tab and you'll see the list of all the programs that boot up every time you start your system. Use this list to select only the items you absolutely need.

5. Cloe BACKGROUND APPS IN GENERAL.

Too much multitasking can hinder your system’s performance, and lead to you not accomplishing any tasks at all. Curious as to which programs are causing the most problems? If you're on a Mac, open your "Utilities" folder under "Applications." Find the "Activity Monitor" for a detailed list of programs currently running. Click the "Memory" tab to find out which apps are taking up most of your RAM. If those apps aren't necessary for whatever it is you're currently working on, close 'em. 

If you're on a PC, go to the “Start” menu and search for your “Task Manager.” This is where you'll find a list of all the programs open on your machine. The “Processes” tab will help you figure out which unnecessary programs are taking up the most RAM. Then kill accordingly!

How to Solve (your computer is low on memory)

6. UNINSTALL BLOATWARE.

Once you've figured out what programs you want at startup, think more broadly about the programs you actually use. Our computers come pre-loaded with items that end up sitting on our hard drives, taking up valuable space. Unfortunately, many people don’t bother trying to uninstall them because they think they need these apps to in order for their machines to run properly.

There are tools out there that can help you decide what is necessary and what you can uninstall to make your machine work better, such as decrap.org for PC and AppCleaner for Mac. If you're willing to take more drastic measures, try reinstalling Windows or Mac OS X. Important note: This process will wipe your data, but will give you a fresh start—without bloatware. Please, please, please back up all of your data, documents, pictures, and videos before you reinstall.

7. CHECK FOR SPYWARE AND VIRUSES.

Prevention is key, but the popup overload associated with third party software can be almost as annoying as the malware it's trying to prevent. Windows 8 and 10 come pre-installed with antivirus software, and now this program, Microsoft Security Essentials is compatible for Windows 7 and Vista users.

Mac OS X already has antivirus software installed, but you should still enable “Stealth Mode” in “System Preferences” to prevent spyware. Go to “Security & Privacy” and click “Firewall Options.” At the bottom of the window, you’ll find “Stealth Mode”—make sure the option is checked.

It’s a good idea to scan for viruses and spyware once a week to keep your system runningsmoothly. Visit websites on the most up-to-date version of the browser you’re using, which nowadays can usually automatically detect if a website is malicious. Be smarter about clicking links in your email inbox. Never click a link or attachment in an email unless you can see the web address and avoid URL shortened links from unfamiliar senders.

8. KEEP YOUR SYSTEM COOL.

A computer will start to slow down if it’s overworked and overheated. To prevent this from happening, elevate your laptop on a stand or cooling pad to keep air circulating. (Avoid resting it on pillows or cushions, which obstruct air flow.) You can also install software, such as SMC Fan Control for Mac and SpeedFan for Windows—these will increase the speed of your CPU's fan to make it work faster.

In addition, you should also physically clean your system every other week. Dust, dirt, and other gunk can clog air vents and lead to performance issues. Turn off your machine and use canned compressed air or a vacuum to remove anything obstructing your fans. It’s also a good idea to clean your keyboard, mouse, trackpad, and monitor with baby wipes and cotton swabs on a weekly basis. Just remember not to get your computer wet.

9. MANAGE YOUR TABS.

The more tabs you have open in a browser, the slower everything gets. Using a tab manager browser extension, like OneTab and TabMan, can help you organize and consolidate your open tab—and greatly improve your productivity and speed. While you're at it, don't forget to clear your cache.

10. UPGRADE YOUR RAM.

If all else fails, take heart: you may not have to shell out hundreds (or thousands) of dollars for a new machine. First, try upgrading your computer's RAM (or Random Access Memory) to increase its speed. Depending on your usage patterns, it might be better to get more RAM, or it might be better to get faster RAM. So look around to see what’s best for you.

Upgrading RAM is generally easier for PC users than Mac users. If you're on a PC, you may be able to do it yourself. But if you're on a Mac, use a site like EveryMac.com and New Egg to figure out what kind of RAM you need and how much more you'll need for an upgrade. The folks at the Apple Genius Bar will be able to take it from there.

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Google AdSense Tips to Drive More Revenue

AdSense is everywhere you look; from dictionary sites, eHow websites, to your favorite makeup tutorial site—but few publishers ever go beyond the initial set up, you need some AdSense hacks to make the most of your account.

Managing an AdSense account can be challenging, though, at least in the beginning. We’ve already published several posts on how to optimize your AdSense account to increase your revenue:

1. Use Asynchronous Ad Codes

Good user experience invariably leads to higher CTRs and page speed is one of the most important metrics of UX. Google has made it possible for publishers to cut down their page load times by using an asynchronous AdSense tag.

Tip: You can do this on the My ads tab in your AdSense account.

How To Earn $100 Per Day With Google AdSense,

2. Optimize Ad Sizes for Mobile

Mobile screens are smaller and therefore a desktop ad layout simply won’t cut it for mobile devices. What you should do is set specify special ad sizes for mobile and optimize your layout (we’ll talk about more on this in detail later).

Set up some A/B tests to figure out which units work better—then use those.

3. Geo-Target Your Paid Audience

All incoming traffic is good news for a publisher. In the case of paid traffic, however, users from some countries are more valuable than others ⎯ this is your target.

Head over to your dashboard and check which countries visit your website the most. Next, refer to this list by WordStream on the Countries with the Highest CPCs.

Check your list to confirm if you have these countries in your audience, then proceed to bring in more traffic from these countries.

Tip: You can check this in Performance Reports > Countries in your AdSense account.

4. Periodically Block/Unblock Categories

Let’s get into more specific AdSense hacks—opinion is divided here so you might want to experiment and keep a close eye on results. It’s true that there are categories that have high CPCs while others have high CTRs, but combining all categories isn’t ideal, as it increases your competition in the long run.

As a default, all the “safe” categories were pre-selected by Google for your campaign. The first step on blocking unwanted categories is by simply selecting the categories with a lot of impressions but lower revenue yield.

However, this should only be temporary; make sure to recheck these categories periodically as you may want to unblock them during a certain time, such as when you need an increase in fill rate, etc..

Competition for ad placements will be lower, but this will positively affect the quality of ads and advertisers coming your way. Thus, indirectly influencing your Ad RPM positively.

5. Set Up and Optimize Custom Channels

Another one of many overlooked AdSense hacks is using Custom Channels found in your dashboard. It’s a reporting tool that lets you know what works and what doesn’t ⎯ but it’s also a great way of organizing your inventory and presenting it to advertisers.

To summarize, custom channels can help you serve the right ads to the right people, thereby increasing revenue for yourself and conversions for the advertiser. In the long run, it becomes a cycle that continues to churn out money from your website.

11 AdSense Tips And Tricks to Maximize Your Earning Potential

6. Beating Invalid Traffic and Smart Pricing

Last year, Google introduced a line item in our dashboards named Invalid Traffic—AdSense for Content. To put it simply, these are invalid clicks on your ads as Google sees it.

Invalid click activity includes any clicks or impressions that may artificially inflate an advertiser’s costs or a publisher’s earnings. Invalid activity covers intentionally fraudulent traffic as well as accidental clicks.

Invalid activity includes, but is not limited to:

• Clicks or impressions generated by publishers clicking their own live ads
• Repeated ad clicks or impressions generated by one or more users
• Publishers encouraging clicks on their ads (examples may include: any language encouraging users to click on ads, ad implementations that may cause a high volume of accidental clicks, etc.)
• Automated clicking tools or traffic sources, robots, or other deceptive software.

Of course, we know that you’re not clicking your own ads! AdSense competition is tough, though; there may be some competitors creating this negative traffic on your site. Google suggests these steps for preventing invalid activity.

On the other hand, Smart Pricing has set the balance between advertisers and publishers for more than a decade now. Smart Pricing assures advertisers that their money isn’t wasted on useless traffic. For publishers, this assures that the opportunity to get advertisers will not be threatened.

Why combine these seemingly irrelevant topics? It’s because their solutions are similar in a way that it has to be treated the same. Here are some tips to take advantage of Smart Pricing and lessen losses from Invalid Traffic:

• Build your content! Thin content with many ads on the page is a big turn off for Google, not to mention users, Deliver unique content that will help reel in users, both new and returning. This will help increase valid traffic. Smart Pricing depends on the quality of traffic you send to the advertisers. If you create content that is relevant to the ad unit you are showing, users will be more likely to click the ad without you telling them to do so.
• Social is good, but Search is better. There were some reports claiming that social traffic causes spikes in invalid traffic. It’s good to get your audience from social media, but Google knows that there are ways to hack social traffic. The best solution is to optimize your site and strive to get highly targeted traffic that is related to the ad categories you display on your site.
• Hello, it’s you. Google is open for any refutes. If you think you’ve been wrongly accused of invalid traffic, contact them here.

7. Ad Layout Optimization

Ad layout optimization involves a lot more than just switching your ad positions. One way to optimize layouts is to run A/B tests using the Experiments feature—but as the number of ad units you test increases, this is not very scalable.

This is why we created AdPushup, our algorithms help you optimize your ad layout with minimal intervention from you. But that’s not all it does, it also helps you integrate your ads seamlessly into web pages so that user experience is improved, not compromised.

Go for the Users, then the Gold

Run-of-the-mill article websites are history, the focus now is on creating platforms where ads complement content to assist every user during their customer journey.

As publishers, we are called to commit ourselves to serving the best content for our users. Prioritizing user experience over revenue is how Google wants us to drive our AdSense campaigns—and they’re probably right.

Source: http://www.adpushup.com/blog/7-google-adsense-hacks-to-drive-more-revenue/

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